Purpose/Function:
- To educate the general public, legislators and government officials on the current status and future housing needs (affordable, accessible and safe housing)
- To develop, implement and monitor a broad-based marketing plan to support the efforts of the Alliance
Potential Tasks and Activities:
- To explore and develop potential technology-based options:
– Housing investment fund website
– Link on other websites to housing investment fund information and resources
– Explore the potential of “adoption” of the Alliance information and materials by other organizations and groups on their websites
- To explore and develop contacts, links and options relating to newsletters (the Alliance and other groups)
- To develop and/or monitor the use of the “North Dakota Housing Story” documents (as needed – potential for various documents to be developed to be used with different target groups)
- To collaborate with other groups and organizations to “get the story out.”
- To utilize free or inexpensive means (PSAs, cable access, public broadcasting) to “get the story out.”
- To develop, implement and coordinate an effective, multi-media campaign
Objectives and Timelines:
- To develop a general education/media outline and work plan
- To identify any fiscal or budgetary needs the work group may anticipate, identify potential sources of in-kind and financial support for their activities
Meeting Minutes (coming soon) |